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In some cases, recruitment is less about a wide net and more about a specially-targeted lure. At L-3, they work at a whole other level technically*delivering critical solutions for high profile projects. The company, headquartered on the revitalized Camden waterfront, just across the river from Philadelphia, requires the talents of a special type of tough-to-find engineer. Rather than relying on an overpriced staffing agency, L-3 partnered with Alstin to develop an invitation-only open house mailer that would go directly to the engineers they were targeting while communicating all L-3 had to offer. The event was a success and snagged more qualified candidates than any other approach they had tried. Superheros? Nah, we were just doing our jobs... |
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